Monday, 18 June 2018
MODA VIDEO | CHANNEL 5 INTERVIEW ON BRAND AND COMPETITION
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Friends,

I am so passionate about helping people and companies to be the best they were created to be. Without brand leading the way, legacies are lost, companies are torn apart, employees are not happy, products are not sold, people miss their dreams and competition and mediocrity wins.

One employee can threaten the value of a company or corporate brand - one wrong move can threaten the value of a personal brand. Brand consistency matters. Brand training is critical. Personal brand differentiation is not just a fluffy subject...it is all that matters. The most successful companies in the world offer consistency to their clients, partners and communities - as well as consistency in how departments communicate. Top leadership needs to communicate who they are, consistently, or employees fail, power struggles occur and people leave because accountability is not even.

In one of our next blogs we are doing a book review on a book called, Dare to Succeed by Joe Greene. He clearly states, "Suppose someone walked into your business today and asked your employees: "What is the mission of your company?" or "What does this company stand for?" How would your colleagues answer?" He continues to say, "If you are on board with your vision and mission, they can readily explain your company purpose. Anyone at any place in your organization should be able to tell in a sentence or two what your company is in business for. Every worker should be clear about your shared vision."

HERE IS WHERE COMPANIES GO WRONG - People may be able to simply state a vision, but they have NO idea what it means for themselves on a daily basis. Ask: How does the vision inspire daily interaction? Gossip or integrity? How does the vision greet guests? Low or high energy? How does the vision tell each employee what story to share? Common themes? Goals? How does the vision tell Senior Management to act?

BRAND DRIVES VISION, MISSION, CULTURE...BRAND DRIVES EVERYTHING. Without brand, all is lost. If brand doesn't lead the way - you will fail. Don't believe me? Ask United Airlines.

Warmest,
Mila
Mila@modaimageconsulting.com
MODA Image and Brand Consulting is the only company in the United States that is able to integrate corporate brand, personal brand, leadership, marketing, sales, image, internal and external communication, non-verbal communication, emotional intelligence, brand storytelling, the ‘why’ exercises, professional etiquette, executive presence and fashion into training seminars and 1:1 coaching that benefit both the company and its employees.

Email info@modaimageconsulting.com or call 615.656.4279 for more information about individual or corporate services.

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Posted on 06/18/2018 1:50 PM by Mila Grigg | CEO
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Sunday, 10 June 2018
MODA VIDEO | RESHAPING COLLEGE ATHLETICS PART 2
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Friends,

I hope this email finds you doing well - and crushing it. If you are watching this at work and in a frustrated state of mind because you are not where you think you should be yet - have hope. If you are watching this on your phone while scrolling through email - watch this and then get to work and seize the moment to better yourself. Brand is not built overnight - start today!

This is part two from the conference where I spoke to an incredible group of athletic directors and athletic staff for some of the most competitive college football teams in the country.

Tell your story - brand stories matter. Nobody really cares about how intelligent you are - they first need to know you in order to see or hear your intelligence. What do people know about you? Do you have brand stories? What do you share? How do you start to do that? How do you get buy-in from all those around you? Whether you work in sales, healthcare, IT, banking, accounting, law or are in a large corporation - you have to share who you are in order to succeed.

Please send me your thoughts - I would love to hear from you!

Warmest,
Mila
Mila@modaimageconsulting.com



MODA Image and Brand Consulting is the only company in the United States that is able to integrate corporate brand, personal brand, leadership, marketing, sales, image, internal and external communication, non-verbal communication, emotional intelligence, brand storytelling, the ‘why’ exercises, professional etiquette, executive presence and fashion into training seminars and 1:1 coaching that benefit both the company and its employees.

Email info@modaimageconsulting.com or call 615.656.4279 for more information about individual or corporate services.

 

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Posted on 06/10/2018 11:19 AM by Mila Grigg | CEO
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Sunday, 10 June 2018
MODA VIDEO | RESHAPING COLLEGE ATHLETICS
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Friends,

I hope this finds you doing wonderfully. I am really excited about this conference I was honored to be a part of - I had the opportunity to speak to an incredible group of athletic directors and athletic staff for some of the most competitive college football teams in the country.

Building personal brand for yourself is critically important to maintaining and adding value to the brand of your school, company, organization and department within any entity. I continue to meet brilliant yet unemployed people - why? I continue to meet people in what could be an top company or organization yet they are flailing in the market and are not growing - why? All brand related issues.

Do you know what your Personal brand is? Company brand?

Without brand, nothing matters. You can't succeed. Here is the first snippet in a two part video. Please send me your thoughts - I would love to hear from you!

Warmest,
Mila
Mila@modaimageconsulting.com

VLOG 2 from MODA Image and Brand Consulting on Vimeo.

 


MODA Image and Brand Consulting is the only company in the United States that is able to integrate corporate brand, personal brand, leadership, marketing, sales, image, internal and external communication, non-verbal communication, emotional intelligence, brand storytelling, the ‘why’ exercises, professional etiquette, executive presence and fashion into training seminars and 1:1 coaching that benefit both the company and its employees.


Email info@modaimageconsulting.com or call 615.656.4279 for more information about individual or corporate services.

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Posted on 06/10/2018 11:05 AM by Mila Grigg | CEO
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